Partner with the GCGA

Member Discount Program (Mandatory)

Partner agrees to provide active GCGA members with exclusive pricing, promotional offers, preferred rates, or value-added benefits.

Member benefits may include:

Initial order discounts or introductory offers;
Ongoing preferred pricing;
Promotional codes or referral incentives;
Seasonal or limited-time promotions;
Complimentary samples or onboarding kits; and/or
Exclusive access to products, services, or educational resources.

Specific discount structures, eligibility requirements, redemption methods, and promotional limitations shall be mutually agreed upon and outlined in writing.

Partner agrees to honor all approved GCGA member promotions for the duration of the agreed promotional term.

GCGA & Partner Cross-Promotional Landing Pages (Mandatory)

GCGA and Partner agree to collaboratively establish dedicated promotional landing pages on their respective digital platforms for the purpose of cross-promotion and member/customer engagement.

Each Party may feature:

Approved logos, branding, and promotional materials;
Company or organization overview;
Product, service, or educational highlights;
Member or customer-exclusive offers;
Event, workshop, or sponsorship announcements;
“Buy Now” purchasing links where applicable; and/or
“Find a Location Near You” or authorized dealer locator links.

GCGA shall maintain a Partner landing page within GCGA-owned platforms promoting the Partner’s products, services, or initiatives to GCGA members and audiences.

Partner shall maintain a corresponding GCGA promotional page, partner directory listing, referral page, or equivalent placement within the Partner’s platforms promoting the GCGA organization, member benefits, educational initiatives, events, certifications, or collaborative offerings.

Both Parties agree to:

Cooperate in providing accurate and updated promotional information;
Maintain reasonable visibility and accessibility of the promotional pages;
Use commercially reasonable efforts to support mutual promotion throughout the term of the partnership; and
Obtain approval prior to publishing materially inaccurate or misleading representations of the other Party.

Each Party grants the other a non-exclusive, revocable license to use approved logos, trademarks, product images, and promotional materials solely for purposes related to the partnership during the term of this Agreement.

Dropshipping & Referral Sales Partnership

Partner may authorize GCGA to promote and display the Partner’s products through GCGA-owned websites, landing pages, directories, educational platforms, or affiliated promotional channels under a dropshipping or referral-based sales arrangement.

Under this arrangement:

Products shall be marketed through GCGA platforms while remaining fulfilled directly by the Partner;
Partner shall retain responsibility for inventory management, order fulfillment, shipping, customer service, payment processing, returns, and applicable product warranties;
GCGA shall receive an agreed commission, referral fee, or revenue share from qualifying sales generated through GCGA channels; and
Partner shall provide GCGA with reasonable independent access to sales reporting, referral tracking, dashboards, or other verification systems necessary for monitoring sales activity and commission performance.

The Parties may also collaborate on:

Member-exclusive purchasing links or discount codes;
Joint promotional campaigns;
Featured product placements;
Educational or event-related product promotions; and/or
Limited-time promotional offers tied to GCGA initiatives.

Specific commission structures, reporting requirements, payment schedules, attribution methods, and promotional terms shall be mutually agreed upon in writing.

Shipping, Territory & Distribution Restrictions

Partner may establish shipping limitations, territory restrictions, or distributor requirements.

This may include:

Geographic shipping limitations;
International restrictions;
Authorized dealer requirements;
Regional availability limitations; and/or
Minimum order requirements.

All shipping or territorial restrictions must be disclosed in writing prior to promotion through GCGA channels.

Exclusivity Opportunities

Partner may elect to enter into limited exclusivity arrangements with GCGA.

Potential exclusivity areas may include:

Exclusive educational sponsorships;
Exclusive product category partnerships;
Event exclusivity;
Territory-based exclusivity; and/or
Member-only promotional rights.

Unless expressly stated otherwise in writing, all partnerships shall remain non-exclusive.

Local Groomer Association & Community Collaboration

Partner organizations, associations, networking groups, and community-based grooming organizations may collaborate with GCGA through cross-promotional initiatives, educational programming, community engagement, and industry events.

Collaboration opportunities may include:

Mutual promotion through websites, newsletters, social media, event listings, and member communications;
Workshops, demonstrations, certifications, mentorship initiatives, Seal Program participation, and continuing education opportunities;
Participation in networking initiatives, creative grooming communities, trade shows, expos, competitions, seminars, and co-hosted events; and/or
Sponsorships, prizes, educational programming support, promotional campaigns, and other community-focused industry initiatives.

GCGA retains sole authority over all curriculum standards, certifications, educational approvals, and Seal Program governance.

Seal Program & Educational Support

The GCGA Seal Program is a professional recognition initiative that highlights groomers, salons, educators, and industry leaders who uphold high standards in creative grooming, animal welfare, professionalism, and artistry. Guided by GCGA standards and approved by the organization, the program is designed to build trust and credibility within the industry while encouraging continued education, ethical practices, and leadership within the global grooming community.

Partner may support GCGA educational initiatives and Seal Programs through:

Product sponsorships;
Student kits or supplies;
Educational demonstrations;
Instructor support;
Scholarships, prizes, or giveaways;
Workshop integration opportunities; and/or
Curriculum collaboration discussions.

GCGA retains sole authority over all curriculum standards, educational approvals, certifications, and Seal Program governance.

Event, Workshop & Sponsorship Participation

Partner may participate in GCGA-hosted or affiliated events, workshops, or educational programming. Participation opportunities may include:

Financial sponsorship;
In-kind product contributions;
Demonstration products or educational materials;
Vendor booth participation;
Branded event activations;
Co-hosted classes or workshops; and/or
Giveaways, prizes, or attendee support.

Specific sponsorship deliverables and promotional rights shall be outlined separately for each event or initiative.

Advertising & Promotional Opportunities

Partner may participate in advertising or promotional campaigns across GCGA-owned channels. Advertising opportunities may include:

Website placement;
Newsletter features;
Social media promotion;
Sponsored content;
Directory listings;
Event promotion;
Educational spotlights; and/or
Member-targeted campaigns.

Advertising placements remain subject to GCGA approval and brand alignment standards.

Become a Brand Partner

Mandatory Partnership Components